Each mall will be responsible to promote the YOUR BRAND Mall Tour within the mall as well as through their local geographic area. Each mall also assumes the cost of production, including stage, audio & visual, as well as publicity and security.
Mall signage which will have the celebrity’s photo and your brand on it will be seen by hundreds of thousands of shoppers during the time posted. Having the celebrity on the sign will make your product MUCH more noticeable.
POTENTIAL TO REACH OVER 10 MILLION CONSUMERS
An Advertising & PR Value of over $200,000
Print Advertising in Local Newspapers
Eye-Catching Mall Signage & Contest Entry Forms
Promotional Signage in Local Apple Stores
Radio Ads, Promotional Spots, Contests
Web site Presence
Email Blasts
Possible TV Spots
Local Television, Radio & Newspaper Coverage
Online Promotions
Tour will be Promoted on Drake Bell’s Web site
Fans can fill out an Entry Form on the Site
Email announcement’s sent to Drake’s Fan Club Members
Tour will also be Promoted on Apple’s Web site
The Malls Each tour utilizes a minimum block of 10 malls with more available upon request. All Malls are Regional Centers with approximately 1 Million Square Ft. and 100-200 Stores and high AHI's. All malls have ample space to accommodate 3,000 - 5,000 fans. We have relationships with thousands of such malls. Simply choose your malls or markets.
PLEASE NOTE: All stars, malls, schedules and promotions featured in this proposal are flexible and can be changed, expanded or customized to meet YOUR BRAND’s specific needs and objectives. Each celebrity must approve all components and requirements of the appearance. All celebrity appearances are based on schedule permitting. Final costs and operational plan will be determined based on the above.
Each tour utilizes a minimum block of 10 malls with more available upon request. All Malls are Regional Centers with approximately 1 Million Square Ft. and 100-200 Stores and high AHI's. All malls have ample space to accommodate 3,000 - 5,000 fans. We have relationships with thousands of such malls. Simply choose your malls or markets.